Popular searches

Customer Login

Find and access our World Fuel customer applications, portals and digital tools that help you manage your account and operations efficiently.

Aviation

Gasoline & Diesel

Marine

Natural Gas

Request a call
Global

Select your location

Global

Local sites

Australia United Kingdom
Request a call Global (English)
Back

Popular searches

Back

Select your location

Global

Local sites

Australia United Kingdom
Back

What We Do

Products and services

Aviation Marine Gasoline & Diesel Natural Gas Government & Defense
Back

Aviation Fuel & Services

Access aviation fuel, trip support, payment solutions, technology, and operational services shaped around how and where you operate.

Explore Aviation Fuel & Services

Services

Solutions for you

Aviation highlights

Back

Marine Fuel & Services

Plan bunker supply around the voyage, vessel, port, and schedule, with technical, commercial, and operational support from procurement through delivery.

Explore marine services

Services

Solutions for you

Marine highlights

Back

Gasoline & Diesel Fuel and Services

Match gasoline and diesel supply, fuel access, logistics, purchasing controls, and account support to the way your business operates.

View Gasoline & Diesel Services

Services

Solutions for you

Gasoline & Diesel highlights

Back

Natural Gas & Energy Services

Take greater control of energy procurement, market risk, account information and ongoing performance through connected natural gas and energy services.

Explore Our Services

Services

Solutions for you

Natural Gas highlights

Back

Government & Defense Solutions

Services

Solutions for you

Government & Defense highlights

Back

About Us

About World FuelOur BrandsHealth, Safety, & EnvironmentEthics & ComplianceOur Sustainability ApproachOur Office Locations
Back

Careers

CareersCareer OpportunitiesCandidate InformationLife at World Fuel
Back

Customer Login

Find and access our World Fuel customer applications, portals and digital tools that help you manage your account and operations efficiently.

Aviation

Gasoline & Diesel

Marine

Natural Gas

Retail & C-Store Fuel and Services

Retail fuel supply made simple. Your growth. Our expertise.

World Fuel helps C-Store owners stay supplied, grow traffic, and simplify retail fuel management. Whether you’re new to the industry, rebuilding a site, or managing multiple locations, we offer reliable gasoline and diesel supply and expert support to help your store run smoothly.

Speak with a Retail Fuel Specialist
Two men talking outside Fuel City

Fuel programs built around your business

We make commercial fuel supply simple in a complex world. Whether you own one location or manage a growing portfolio, you need a gasoline and diesel supply solution that fits how you want to manage margin, working capital, pricing, and daily operations.

World Fuel helps independent fuel retailers and convenience store operators evaluate branded and unbranded rack contracts, revenue-share programs, and lease-and-operate programs. Each option changes who owns the fuel, who sets the retail price, how inventory affects cash flow, and where the operational focus sits. We combine national supply strength, diverse transportation options, local service, and retail experience. Reliability you can count on, locally and nationally. Your business, your way, with our flexible solutions.

Compare Fuel Supply ProgramsExplore Branded & Unbranded Rack FuelExplore the Revenue Share ModelExplore the Lease and Operate Model

Retail fuel solutions for how you operate and grow

Start with the business outcome you need most, then evaluate the fuel program and support structure that fit.

Choose the fuel program that fits your business

Branded and Unbranded Contract Fuel Solutions

For owners looking for full site ownership and control of operations. You own the fuel and set the daily price.

View Branded and Unbranded Solutions

Revenue Share Model

World Fuel owns and manages the fuel inventory and sets the price. You earn a commission on fuel sales and are freed up to concentrate on store operations and inside sales.

Explore the Revenue Share Model

Lease and Operate Model

World Fuel owns the fuel inventory and sets the retail price, reducing the need for working capital and freeing you to remain focused on store operations.

Explore the Lease and Operate Model

Fuel supply made simple. Your growth. Our expertise.

Improve supply reliability

National gasoline and diesel supply capabilities, logistics coordination, and local service help support a more reliable fuel supply.

Match the model to the priorities

Choose a supply model that aligns with your priorities across control, working capital, pricing, and operational responsibility.

Protect working capital

Explore models that do not require operator investment in fuel inventory.

Strengthen your fuel brand strategy

Branded and unbranded fuel options provide flexibility to support local goals.

Simplify routine administration

Ordering, invoice access, and available back-office support help streamline day-to-day administration.

Improve fuel inventory visibility

Tank monitoring provides greater visibility into fuel inventory, helping reduce runout risk.

man reviewing charts on computer screen

Retail fuel expertise

Support for the business behind the gasoline and diesel

Running a successful convenience store requires more than a reliable fuel supplier. World Fuel provides the operational, administrative, and technology support that helps simplify day-to-day fuel management and keep your business running smoothly.

Customers have access to dedicated account support, back-office assistance, operational guidance, tank monitoring, card processing solutions, and retail technology designed to improve visibility and efficiency. Through the secure myWorld portal, customers can place fuel orders, view account information, and access invoices anytime. Tank-level monitoring helps operators track inventory levels and reduce the risk of runouts.

From day-to-day fuel ordering to inventory visibility and account support, World Fuel provides the tools and resources that help convenience store operators stay focused on serving customers and growing their business.

Explore tools and platforms

Retail fuel tools and related solutions

Use available digital tools and operational support to manage orders, invoices, inventory visibility, and routine fuel activity. Explore adjacent gasoline and diesel solutions as your operating needs evolve. Access and functionality depend on the selected program.

man looking at computer screen

myWorld Customer Portal

Place fuel orders and access invoices through a secure online portal available to World Fuel retail customers.

Log in to myWorld
payment card machine

Retail Technology and Card Processing

Available card processing solutions include competitive rates and same-day processing to support cash flow. Availability, rates, processing timing, fees, and related retail technology depend on the location and commercial model.

Discuss Available Retail Solutions
close-up of fuel dispensers at a gas station

Explore Related Fuel Solutions

Connect retail fuel operations with broader gasoline and diesel supply, price-management, and wholesale capabilities when your business needs extend beyond the forecourt.

Wholesale Fuel Supply & Services
Wholesale Fuel Supply & ServicesPrice Risk ManagementFleet Fuel Cards & Cardlock

Fuel retailer solutions FAQs

Compare fuel ownership, pricing control, operational responsibility, and available support before choosing a model.

Under a branded or unbranded contract, you own the fuel and set the retail price. Under the revenue share model, World Fuel owns and manages the inventory, sets the price, and pays a commission on fuel sales. It’s great for owners focused on inside growth and seeking simplicity or absentee landlords.

Under the lease-and-operate model, World Fuel owns the inventory and sets the retail price while offering owners operational relief.

Branded fuel can provide a recognized consumer-facing identity and access to brand marketing program support. Unbranded fuel can give the operator more control over site brand strategy. The right choice depends on local competition, the site’s image, pricing approach, operating goals, and the economics of the available programs.

The revenue share model and lease-and-operate model place fuel ownership with World Fuel, so the operator does not fund the fuel inventory.

A branded or unbranded contract keeps fuel ownership with the operator and requires working capital. Buyers should review commission structure, fees, payment timing, contract length, credit terms, and other obligations before deciding.

World Fuel supports gasoline and diesel supply, logistics, and fuel management across a range of operating models.

In revenue share and lease-and-operate programs, World Fuel owns and manages the fuel inventory and is responsible for retail fuel pricing. This allows convenience store operators to stay focused on running their business, serving customers, and growing inside sales while World Fuel manages the fuel side of the operation.

Available support can include the myWorld portal for fuel ordering and invoice access, tank monitoring, back-office support, dedicated account coverage, operational instruction, card processing, and other retail technology. Not every service is included in every program or location. Confirm the included tools, support hours, data access, fees, and responsibilities during evaluation.

Every convenience store operation is different. Factors such as fuel volume, brand preference, available capital, operational resources, and growth objectives can all influence which fuel program is the best fit.

World Fuel can help evaluate available options and explain how different models approach areas such as fuel supply, pricing, inventory management, equipment, technology, and day-to-day operational support. Our retail specialists work closely with operators to identify a solution that aligns with their business needs and long-term goals.

The expertise behind simpler fuel supply

For retailers, commercial gasoline and diesel supply decisions affect far more than delivered price. Choosing a commercial fuel supplier also means evaluating supply reliability, commercial-model fit, working-capital requirements, and day-to-day support.

World Fuel brings more than 40 years of fuel experience and current retail support for more than 3,000 C-stores. Fuel retailers can access branded and unbranded supply, more than 20 major oil brands, flexible commercial models, logistics capabilities, and retail-focused operational support. Our national scale is backed by local service and retail expertise familiar with the needs of single-site owners, new-to-industry locations, and growing portfolios. Together, these capabilities help make fuel supply simpler for operators focused on growth.

Learn More About World Fuel

40 +

Years in the fuel business

3,000 +

C-stores supported through World Fuel retail solutions

4.4 M

Gallons delivered daily to C-stores

20 +

Major oil brand access available in our portfolio

Latest Retail Fuel Insights

Explore practical information for managing fuel supply, retail operations, inventory, and changing market conditions.

View Gasoline & Diesel Insights

Fuel supply made simple for your next stage of growth

Talk with a World Fuel retail specialist about your site, operating priorities, current gasoline and diesel supply arrangement, and which available model best fits how you want to manage fuel as your business grows.

Speak With a Retail Fuel Specialist

Learn more about our services

Explore related products, solutions, and services to help meet your business needs.

Cardlock & Fleet Fuel CardsPrice Risk ManagementWholesale Fuel Supply & Services